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See Why More Than 850K People Have Watched This Video!

You can help put an end to this bloody industry by refusing to buy or wear fur or fur trim. You can make a difference and send a powerful message to designers, retailers, and others who profit off cruelty that compassion is timeless fashion.  It must

Runway Reversal

Every year, humans kill millions of animals for frivolous fashion. But what if the tables were turned? In the fashion world depicted in our provocative new video (donated by Ogilvy & Mather, the world's top ad agency), the statuesque models are foxes—and

Year of the Snake: Help PETA Get Wildlife Out of Wardrobes

Dear Friends,  Chinese New Year marks the start of the Chinese Year of the Snake, but as I write this note, snakes, alligators, lizards, and crocodiles in many places in the world, from Florida to the Philippines to South Africa, are being painfully stripped

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