Ocean Geographic Society and Asian Geographic

Signed, Sealed and Delivered...now please help get the message through - send yr own email to: '[email protected]'; write your own message or simply copy and paste the following:

Attention: Mr Goh Choon Phong, Chief Executive Officer, Singapore Airlines

Dear Mr Goh

As the world's most awarded airline with a commitment towards diligent service to its customers, and a company that supports conservation programmes as an essential part of being a good corporate citizen, we hope that Singapore Airlines will help protect the well-being of sharks in our ocean. Sharks are sentinel species and they are barometers for a healthy ocean environment. Please cease transportation of shark fins and related products on all flights. This is imperative for Singapore Airlines' commitment to environmental sustainability. Tonnes of shark fins are currently being transported on Singapore Airlines, directly contributing to the decimation sharks in the wild. The Hong Kong Government data indicates that over 1,162 tonnes of shark fins were imported into Hong Kong in 2012, of which 14.1% was by air cargo. Of that percentage, a substantial amount would have been flown into Hong Kong on Singapore Airlines' flights. According to a July 2013 report by the global wildlife trade monitoring network, Traffic, “Singapore was the fourth biggest exporter of shark fins between 2000 and 2009”.

To date, numerous environmentally responsible airlines have publicly declared their support for this initiative by ceasing the freight of shark fins and shark-related products. They are: Emirates, Cathay Pacific, Qantas, Air New Zealand, Korean Airlines, Asiana, Korean Airlines, Lan Chile, Eva Air, AeroMexico, Dragon Air and Fiji Air.

I am sure you are aware that on 14 March 2013, at the meeting of the UN Conference of the Parties to CITES in Bangkok, (the Convention on International Trade in Endangered Species of Wild Fauna and Flora), three sharks and two ray species are granted trade protection into Appendix II – this attests to the fact that many sharks species are now closer to extinction due to the demand of the trade.

Please help by cutting the supply chain of the shark fin trade into Asian cities. Please cease the transportation of shark fins and shark-related products on all Singapore Airlines' flights as soon as possible.

Thank you

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