People deserve to know what they put into their bodies. If they were aware it was a GMO then they could go do research and decide if they want to continue buying the product or switch. People say that there is a stigma against GMOs, those people can continue to buy the GMO products with the label on them. People who believe GMOs are bad can stop buying products with the GMO label. I don't see why people are arguing against labeling GMOs on the basis of a negative thought about GMOs when it wouldn't stop them from buying the product. They may continue while others stop. No harm done to them.