Yes, the students deserve full compensation for the use of their image and talents. With that said, the money making machine that is college sports is bizarre and reminiscent of the Coliseum. Therefore for me the problem isn’t necessarily proper payment. It’s how the entire system runs. Universities are places of scholarship, research, and innovation. How is it that universities have become sports entertainment? And why isn’t the money they are making not going toward paying for education and research?