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I Need Rehab Television Commercial for DSTV

These radio and television commercials were produced for the “I Need Rehab Campaign”. It was initiated by a need that the Addiction Action Campaign identified. People needing addiction rehabilitation but who could not afford any kind of treatment were not able to access quality information on free services that are available to them, but also it seemed that they were not being treated with respect because they can’t afford it. Also, the AAC found that there are many facilities in South Africa that do not provide good quality treatment programs yet charge premium rates. Listen to the radio commercial here

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