About

To create a financial safety net for comic book creators in need.

In late 2000, a consortium of comic publishers came up with the idea to create a financial safety net for comic creators, much in the same fashion that exists in almost any other trade from plumbing to pottery. By March of 2001, the federal government approved The Hero Initiative as a publicly supported not-for-profit corporation under section 501 (c) (3).

Since its inception, The Hero Initiative (Formerly known as A.C.T.O.R., A Commitment To Our Roots) has had the good fortune to grant over $200,000 to the comic book veterans who have paved the way for those in the industry today.

The Hero Initiative is the first-ever federally chartered not-for-profit corporation dedicated strictly to helping comic book creators in need. Hero creates a financial safety net for yesterdays' creators who may need emergency medical aid, financial support for essentials of life, and an avenue back into paying work. It's a chance for all of us to give back something to the people who have given us so much enjoyment.

Hero is served by two boards of directors:
Writer Jim McLauchlin, CGC (Comics Guaranty Corp.) President Steve Borock, filmmaker Guillermo del Toro, Atomic Comics owner/operator Mike Malve, Lady Death Creator Brian Pulido, Marvel Comics Editor-in-Chief Joe Quesada and Orlando MegaCon owner/operator Beth Widera comprise the Executive/Fund Raising Board which administers all the fund's operations and raises money.

Dick Giordano, Charlie Novinskie, Dennis O'Neil, George Pérez, John Romita Sr., Roy Thomas and Jim Valentino make up a peer group Fund Disbursement Board that hears petitions and disburses funds to worthy applicants. Pérez is the Chairman of that board.

1. Provide a fincancial safety net for veteran comic book creators.

2. Provide emergency medical aid, financial support for the essentials of life and an avenue back into paying work.

3. Rewarding those comic book creators who have given us so much enjoyment of their work.