To finally put Domestic Violence Awareness on the map by making it a national priority, changing public perception and heightening awareness.
Heart disease, breast cancer and domestic violence are among the number one killers of women. Go Red for Women and Susan G. Komen for the Cure have both launched successful brands to raise social consciousness about heart disease and breast cancer, respectively. To date, no such brand exists for domestic violence.
1. Propose new public policies to promote legislation, resources, and funding for domestic violence prevention, intervention, and education.
2. Implement a strategic brand campaign to transform the public's perception of domestic violence.
3. Develop public, private and corporate alliance to endorse the Saving Promise Campaign initiatives.
4. Give THREE for Safety@www.savingpromisecampaign.org/donate.html