The pledge is to direct those against the Stand Your Ground laws to boycott those 20+ states in the US. On the 13th of every month people in those states will boycott and not make any purchases for those 24 hrs. If you're not in a Stand Your Ground State feel free to participate as well. After all the self defense laws that allowed George Zimmerman to walk free apply in all 50 states.
The other days of the month we will zone in on a different state, boycotting their main attractions and the products that they make the most money. No need to financially support a government who refuses to protect them! Guess which states goes first? ;)
The NAACP has written Trayvon's Law along with the help of the Dream Defenders. We ask that you take the pledge and join our event and group page on Facebook to spread the word! You can also follow on twitter @boycottsyg