Stolen Beauty is a boycott campaign against Ahava Dead Sea Laboratories (www.ahava.co.il) - a privately held Israeli cosmetics company that manufactures products using minerals and mud from the Dead Sea. Ahava's products—such as Grape & Avocado Body Wash, Dead Sea Mineral Mud, and Mineral Foot Cream—are widely available in high-end department stores and pharmacies throughout the United States and in Europe.
The Hebrew word "Ahava" means love, but there is nothing loving about violating international human rights laws.
Ahava products are labeled as of 'Israeli origin,' but according to international public law, the West Bank cannot be considered to be part of the State of Israel. The mud from the Dead Sea, excavated in an occupied area, and thus it exploits occupied natural resources for profit, which is a violation of the Fourth Geneva Convention.
Supporters of the Stolen Beauty Ahava boycott campaign have been in correspondence with Blake Nordstrom and members of his team since the Spring of 2010 about Nordstrom's selling of Ahava cosmetics.